Case Study of Development of jewelry e-commerce website - Ficus Technologies

End-to-End Development of e-commerce website

Developing an e-commerce web site for a jewelry company in the US market.
Country
USA
Industry
Retail
Timeline
08.2020-02.2021
Project Team
6 specialists

ABOUT PROJECT

Vera&Paul is a family project in that everyone is involved and brings a particle into the unique design of each product. Since 2012, they have made exclusive design collections with rare stones and mainly natural, rare, and unexpected materials and compiled them with the already quite common minerals and precious metals. And they have already created a vibrant personality in the world of jewelry.

Exclusives
Jewelry
1K+
Products
1K+
Customers
10+
Years on the market

THE SPECIALISTS WE WERE WORKING WITH

The client came to us for outsourcing because they didn’t have an internal department for website development.

PARTNERSHIP GOAL

When Vera&Paul contacted us, they were represented only in the offline jewelry market. They created an elegant and stylish e-commerce website to develop online sales. And we have developed an excellent jewelry e-commerce website.

BEFORE
At the beginning of our cooperation, the company was not available on the online jewelry market and did not have a website.
AFTER
The company received a modern, stylish website that attracted attention at first glance, with 3D animated images allowing the buyer to fully appreciate the product. Vera&Paul entered the online jewelry market.

THE TECHNOLOGIES WE USED IN THE PROJECT:

Thinking about
outsourcing?

Innovate, market faster, and gain a competitive edge with our services.

WHAT WE DID

  • Creating and approving the terms of reference for the development of the site
  • Design layout creation for the online store
  • Front-end development
  • Back-end development
  • Integration
  • Optimizing site load speed
  • Adding creative animations
  • Stripe payment system integration
  • Release and testing

WHAT THE COLLABORATION Process Looks Like

1
Idea discussion
  • We discuss what goals your new software should achieve.
2
Business Analysis
  • We analyze the current processes and needs of your business.
3
Desired State Modeling
  • Our team ensures the improvement of the analyzed process.
4
Solution Design
  • Together, we approve the optimal solution to meet your needs.
5
Architecture Design
  • Our team comes up with how the software will look and operate.
6
Software Development
  • We create a solution step by step with constant quality control.
7
Product testing
  • We do quality manual and automated testing of products.
8
Product release
  • We are ensuring that all stages of development are completed for a successful release.

Implemented Features

360° images of products

Customers may examine a product from all sides using enhanced product visualization, such as a 360° product viewer, which offers a thorough and engaging visual experience. Users are drawn to interactive 360° pictures, which improve the browsing experience. Consumers are more inclined to explore and interact with the product for extended periods, increasing engagement and conversion rates.

360 degrees images of products
E-commerce modules

The integration of e-commerce modules to a jewelry sales website has many advantages, such as increased consumer convenience, improved product discovery, increased customer trust, data-driven insights, and cost-effectiveness. Due to these benefits, e-commerce is helpful for jewelry dealers in the current digital environment.

E-commerce modules
Pavel Ivascenko
Co-Founder at Vera&Paul
“They take the time to understand your business and goals before diving into the project. The team is very thoughtful in making sure the service they deliver is exactly what you desire. They also bring their experience to the table to help them think things through.”
Yuliia Borodavko

Yuliia Borodavko

Client Engagement Director

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